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“Better than any supermarket toothpaste I've ever tried. I can see a difference in the color of my teeth since using - they are whiter than they were.” - sarahjanespindler1_6978009
“Great, well balanced taste. Not too much charcoal--doesn't turn everything black, just enough to help out your teeth. Helps my teeth look whiter when I use it! Amazing clean; great toothpaste.”- fox.rebecca1991
“Sweet taste of licorice, quickly cleansing, and reduces toothache! I've even noticed a slight whitening after 4 days of use. Would certainly recommended and purchase again.” - Rho
How to use: Go back to black with this gently polishing, activated charcoal toothpaste jelly. Brighten your smile with soothing, spicy clove bud oil and anti-inflammatory liquorice root infusion. Scoop out a little jelly with a dry toothbrush and brush your teeth as normal before spitting and rinsing. Zesty Brazilian orange and tangerine oils lend their bold, citrus flavour to this brightening clean.
How to store: Simply keep where you stash your regular toothpaste between uses, pop the top back on to keep out any dust and to stop it drying out. The self-preserving formula means this jelly stays fresh and germ free.
Soothing and cleansing
Liquorice Root Infusion (Glycyrrhiza glabra), Glycerine, Silica, Sodium Methyl Cocoyl Taurate, Xylitol, Clove Bud Oil (Eugenia caryophyllus), Brazilian Orange Oil (Citrus sinensis), Tangerine Oil (Citrus reticulata), Activated Charcoal, Stevia (Stevia Rebaudiana), Agar Agar (Gelidium cartilagineum), Carrageenan Extract (Chondrus crispus), Menthol crystals (Menthol), Cinnamal, Citral, *Eugenol, *Limonene, *Linalool,
We do not test our finished products on animals. We also only purchase from ingredient suppliers who do not test on animals. Learn more about our values.
* Occurs naturally in essential oils
safe synthetic ingredients